Extreme Staging for Home Sellers

Extreme Staging for Home Sellers
  • Opening Intro -

    Your home has been on the market for weeks with nary a bite.

    It isn't that your home is unattractive or that the market is weak, rather your real estate agent believes that it should be staged differently.

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She sees the clutter and you see a lived in home, but what you both may be missing is that only extreme staging will sell your home. Read on to learn how to move mountains to get your home sold.

1. Tear down the wall. Literally. Your home’s footprint may be ideal, but an important obstruction, namely a wall, may break up the flow of the floor plan. Some home buyers simply cannot see past the wall — who can? — when looking at a home. They want an open floor plan, but you do not have one. Well, as long as the wall is not load bearing, consider having it torn down — you’ll be amazed at what this change can do to your home.

2. Rip it up. Carpeting can hold people back from buying your home. As long as what is underneath looks better than what is on top, consider throwing out what some home buyers simply do not want.

3. Pack it away. One of the key essentials of home staging is to eliminate excess furniture. Rooms that are filled with clutter appear smaller, making it more difficult for home shoppers to “see” themselves in your home. Go beyond the furniture storage by packing away items that will move with you. Keep out the functional, such as the microwave, or the ornamental, such as the single vase on an otherwise empty counter. Clear your refrigerator of magnets, remove toiletries from the bathroom counter and clear off the work bench with its assorted items.

4. Visit other homes for sale. Become a true student of your market, identifying which homes recently sold and closed in your area, and then drive or walk by to see how each one looks from the road. For homes still on the market, attend open houses to find out how owners have staged their own homes. Try to find homes as close to the condition and size of your own home and use these as a benchmark for your own home.

5. Keep it sparkling clean. There is nothing worse than a dirt home. Sure, it has a “lived in” look, but it is also unclean and not suitable for selling. When showing your home it must always look “show ready” without any telltale signs of use. Remember, your home is on a stage, under a spotlight and even the smallest discrepancy can loom large to prospective buyers. Do not give home shoppers even the smallest reason to mark your home off of their shopping list.

6. Concentrate on the trivial. Besides keeping your home show room clean, the smallest and most trivial details can sometime loom large with a buyer. The outside of your home should look pristine with the lawn cut, shrubs trimmed, flowers planted, the paint touched up, gutters cleared and windows cleaned. Attend to your light fixtures, mail box, sidewalks and other “smaller” areas that can have a big impact.

Listing Considerations

Lastly, take a look at your home’s listing online, especially after you make your changes. Take new pictures to reflect your home’s updated look and make sure that the verbiage about your home is correct. Then, schedule an open house for your renewed home and take note of the differences!

See Also — Stage This: Get Your Home Ready For Show

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About Author

Matthew C. Keegan

Matt Keegan is a freelance writer and editor as well as publisher of "Auto Trends Magazine", an online publication. Matt covers campus, consumer, business and financial topics on various websites and weblogs, and has been published in the "Houston Chronicle", "Sam's Club Magazine" and "Wisconsin Golfer".